

Industry Insights
Packaging Mix
Beer is a fragile product, susceptible to damage from exposure to light, heat, oxygen and other contaminants. As such, proper packaging is critical to ensuring that the beer drinker gets only the finest, freshest beer possible. Packaging innovations can also be used to enhance the enjoyment of beer in other ways from making it easier to carry to allowing it to stay colder for longer. The Beer Institute works with its members, other allied associations, and government agencies to provide a holistic view of the beer packaging landscape.
You can find our most up-to-date State Packaging Report HERE.
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